New Delhi8 minutes ago
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After the Mother Dairy and Verka brand, Amul has also increased the price of milk by 2 rupees a liter across the country. The new prices will be applicable from tomorrow i.e. Wednesday, May 01.
The prices of Amul Standard, Amul Buffalo Milk, Amul Gold, Amul Slim & Trim, Amul Tea Maja, Amul Tantra and Amul Cow Milk have increased by Rs 2.
New prices of all Amul’s variants –
| Variant | Volume | Old prices | New prices |
| Standard | 500ml | ₹ 30 | ₹ 31 |
| Buffalo | 500ml | ₹ 36 | ₹ 37 |
| Gold | 500ml | ₹ 33 | ₹ 34 |
| Gold | 1 litre | ₹ 65 | ₹ 67 |
| Slim and trim | 500ml | ₹ 24 | ₹ 25 |
| T special | 500ml | ₹ 31 | ₹ 32 |
| T special | 1 litre | ₹ 61 | ₹ 63 |
| Fresh | 500ml | ₹ 27 | ₹ 28 |
| Fresh | 1 litre | ₹ 53 | ₹ 55 |
| Cow milk | 500ml | ₹ 28 | ₹ 29 |
Amul’s model works at three levels:
1. Dairy Co-operative Society
2. District Milk Union
3. State Milk Federation
- All the farmers of the village producing milk are members of the dairy co-operative society. These members choose representatives who manage the District Milk Union together.
- The District Union processes milk and milk products. After the processing, these products are transported to the market like Gujarat co-operative milk marketing Federation Limited Distributor.
- Professions are hired to manage the supply chain. About 1.5 million people get employment in milk collection, processing and distribution directly-indirectly.
- Amul’s model has become a case study in business schools. In this model, dairy is under the control of farmers. This model shows how the profit reaches the lowest part of the pyramid.
